So, what’s the simplest way to crush the rule of seven?
If you want to make your brand visible to prospective clients, with minimal effort, your personal trainer uniform is your new best friend.
Think about it, if you wear personal trainer clothing that features your branding, it’s going to be seen by everyone you meet.
If you work in a gym setting your uniform will be seen by hundreds of potential clients every day. If you prefer to work outdoors, wearing your PT uniform will help your brand reach every person you pass and if you wear your uniform every day it will be noticed again, and again, and again.
Just imagine how quickly one person could see your personal trainer uniform seven times if you wore it every day you worked.
How long (and how much money would it cost you) to achieve the same repeat reach with online advertising, where it's often people who aren’t even looking for what you have to offer that are targeted?
By choosing to wear a personalised uniform, you’ll be promoting your brand and your business every time you step outside your front door, with every photograph you take and post online and, if you sell your clothing to your clients and gym members, you’ll be increasing that visibility with each new person wearing your uniform.
With a personal trainer uniform, you’ll crush the rule of seven in no time at all.
